Kaboom Advertising

Custom Web Site Design and Development

Did you know that 46% of Internet users depend on a website’s design to judge the credibility of a company? You may be thinking to yourself, “Self, that leaves a whole 54% of Internet users who don’t care that my site looks like crap and doesn’t work! We’re golden.” Well, that also leaves 46% who won’t purchase your services because they think you aren’t credible. That’s a whole lot of business you’re missing out on. And you have to wonder about the 54% — is that really the type of business you want?

There’s been a lot of change in the way companies do business since this whole “Internet fad” happened and at this point people really are saying, “They don’t have a website? What’s wrong with them?” It’s true.

“A website allows you to have an online presence 24 hours a day, 7 days a week. You can have the presence of a superstore without the overhead.” http://www.thewebseye.com/, Gorilla or Guerilla?, 2007.

Here Comes the Hard Truth About Your Website

Just creating a website isn’t enough anymore to compete on the Internet. Again, you may be thinking to yourself, “Self, my nephew/friend/babysitter can design my site for free; I don’t need to hire anyone.” This may indeed be the case but does your nephew/friend/babysitter know how to create a website that helps your Search Engine Marketing and Optimization out of the box—because whether you know it or not, it’s important. If so, you’ve lucked out, but more than likely, the answer is no and your online presence is in a heap of trouble. Look at it this way, would you have your nephew/friend/babysitter represent you in a meeting? You may as well if they are representing your company online.

Our design team has more than ten years experience creating sites that work and at Kaboom Advertising we pride ourselves on making things “pretty” and usable. Keeping up with emerging web standards and technologies in and of itself is a full-time job and that’s part of what we do so our clients don’t have to. Using current standards such as CSS, XHTML and semantic mark-up (its okay if you don’t know what those things mean, we do) gives you a leg-up from the competition. Let’s be honest, that’s what you want—to beat the competition. We understand, it’s a dog eat dog world out there, we want to beat the competition too.