 What is a Pop-Up Lounge?
Kaboom Advertising creates a temporary storefront that reaches the people outside the boundaries of your store or office. We create temporary boutiques and lounges for your brand in prime real estate to build buzz for new products or services for a limited time. Our customized mobile studios are oblong, with clear sides and four walls and are open in all directions. The display area swings open and is adjustable to your needs. The clear studio can be filled with street team models or actors giving samples or handouts, which serves as an excellent marketing vehicle. Furniture or any type of scenery, products, props, lights, sound systems, flat screens, etc. can be placed inside to create a familiar space. 
Pop-Up Lounges provide the opportunity to tour with your campaign or product for seasonal events, penetrating new markets or having a unique presence at any event. The mobility of the lounge has huge benefits in moving from various areas within any market to ensure that the target audience is always being reached. “Pop-up retail fits right in with the Entertainment Economy, the Experience Economy, the Surprise Economy, and so on. It's about surprising consumers with temporary 'performances', guaranteeing exclusivity because of the limited time-span.” –Trendwatch.com
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